According to a new market research report published by Credence Research “Global Mobile Video Optimization Market (Technology (Source Optimization, Network Optimization, Client/Device Optimization); Enterprise Size (Large, SMEs); Application (Content Providers, Service Providers, Network Infrastructure)) – Growth, Future Prospects and Competitive Analysis, 2019 – 2027”, the mobile video optimization market is set to grow with a CAGR of 8.5% during the forecast period.
The mobile video optimization market is driven by the increasing development of LTE network. The LTE network offers broader bandwidth that encourages better and free mobile video consumption. The use of LTE network along with the carrier aggregation and other complementary technologies enables the operator to enhance the capacity of the network to provide higher levels of video traffic consumption.
The wide scale adoption of the mobile video optimization technology across the content creators is further estimated to accelerate the growth of the market. The video content creators are leveraging on mobile video optimization technologies to increase their customer base, scale up monetization, and offer better services to the end-users. Moreover, the emergence of the OTT platforms and on-demand video services is also serving as a major driver for the growth of the market.
The mobile video optimization market is categorized based on the technologies into the source optimization, network optimization and client or device optimization. Source optimization accounted for majority share of over 45% in the mobile video optimization market. The growth of the market is driven by the large scale adoption of solution across the content creators. Furthermore, the growing number of content creators and influencers on the social media platforms is also driving the growth of the market. On the other hand, network optimization is also estimated to gain traction during the forecast period.
Asia Pacific’s mobile video optimization market is estimated to gain noteworthy growth of over 11.5% during the forecast period. The increasing adoption of the smartphones and tablets across the region is estimated to be the primary factor driving the growth of the market. Furthermore, the increasing investment for the development of the network infrastructure in the region is also acting as a major driver for the growth of the market.
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